• Deal Brokerage: Sourcing and negotiating dates with venues with favorable deals (room fee, door split, or bar split structures) on behalf of the artist.
• Deal Structuring: Structuring offers to minimize the artist's financial risk while preserving upside once costs are covered, and where possible, rolling in James's fees in part or in full.
• Venue Placement Strategy: Using an artist's hard ticket history and cultural fit with similarly aligned venues to build a case for holds at larger, higher-profile rooms with more favorable dates.
• Release & Rollout Strategy: Planning release rollouts in conjunction with live shows and marketing campaigns.
• Artist Development Advice: Advising on how to frame recurring bookings, timing shows around releases and building a growth path from small headline shows or support slots into a meaningful New York following, and ultimately bigger rooms with favorable dates.
• Industry Introductions: Facilitating introductions to venue programmers, promoters, and other industry contacts relevant to an artist's goals.